Following on from our very successful blog post on ways of utilising Social Media during lockdown, we felt we could expand further on these tips by giving you some of the best times to post on Facebook, Twitter and LinkedIn, for the best results. Have a look at our infographic for details. More info
Engagement rate is a fundamental metric used in social media marketing, to measure the performance of a piece of content on a social media platform such as Instagram & Facebook. Engagement rates are often used by social media marketers to define the success of a campaign, as well as social media influencers as evidence of their engaged audience. More info
Research indicates that consumers are now tired of the empty empathy messages from brands such as ‘We’re here for you’, that became an overarching mantra across the nation ‘in these uncertain times’, particularly so because a lot of them couldn’t help but do so while using it as a sales opportunity.
So how do you put your brand out there without sounding like a creep? More info
We’re slightly behind with this News post, as Google Fonts turned 10 back in March, but we are huge fans of this website and we felt a pandemic was a good excuse to be slightly delayed, so here it comes now!
To celebrate their anniversary, Google Fonts has launched a brand-new website and updated catalogue.
Alongside the colour scheme change to match accessibility standards, some of the new features include an easy feature to download font-families, as well as now supporting variable fonts, which will make faster websites.
Head to fonts.google.com to test it out.