What are keywords and why are they important? – SERPs explained!
In the world of SEO the term ‘keywords’ gets thrown around a lot. But what are they and why are they important to you and your business?
The best type of traffic to your website is organic traffic because it is free and therefore has the potential to provide you with a larger return on investment. In order to get organic traffic to your website you need to be found by potential customers and in order to be found, you need to rank. More info