Austin Marketing working with Lester Controls for their Enhanced Technology Event
Last week saw Lester Controls’ first Enhanced Technology Event, introducing three new initiative products for the lift sector. Working in a long term relationship with Lester Controls, our team helped with marketing and communication strategy for the launch of these new products. This included product naming, exhibition stand design, marketing collateral (printed and digital) and the pre and post event e-mail campaigns. As this was the first of several events this year the stand was designed with multiple venues in mind, two pieces that merge into one 7m display, therefore adaptable for different venues.