Almost 10 years ago, Austin Marketing first designed and built Hydratec’s website and during 2015, we undertook our first website refresh for the site and began providing Hydratec with our ongoing SEO management and marketing support services.

Our team is pleased to announce the latest launch of the refreshed and rejuvenated Hydratec website, four years on from the initial website refresh!

The new look will further emphasise their unparalleled level of support to businesses within the lift industry and also the versatility in the products they supply such as their innovative smart™ controller options.

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Another rebrand and new website ticked off for Austin Marketing! Our team would like to introduce to you the newly rebranded Inception Planning.

Inception Planning, formerly known as Griffin Planning Consultancy, provides consultancy services and advice for home owners, land owners, developers and architects within the residential, public, commercial and industrial sectors. The consultancy has been established since 2008 and operates across London and the South of England.

During the early part of February 2019, we were commissioned by Inception Planning to undertake the rebranding of their visual identity which involved producing new content, designing a new logo and building a template website for them.

Beforehand, we planned a new sitemap which enabled us to revisit the menu structure and ensure that the website was easy to navigate around. The selected web design is supported by a visually engaging image slider, displaying a range of properties from the sectors that Inception provides consultancy services and advice for.

The new website was published early-June 2019 and is now fully responsive on mobile devices and tablets. We look forward to building a long-standing partnership with Inception Planning and successfully undertaking SEO performance management for them.

Visit Inception Planning to see explore their new website and design.

LIFTEX week is finally here! Austin Marketing is delighted to have supported our lift industry clients with exhibition stands, product catalogues, brochures and video presentations for LIFTEX 2019.

For the past two days, the Austin team has been assisting our clients with the stand build-up, ensuring that all showcase equipment is fully functional. We have also ensured all promotional material was successfully delivered.

We would like to thank our team for their dedication and hardwork throughout the planning stages. Also, we wish our exhibiting clients the very best of luck and a successful LIFTEX!

The Colour of the Year selection process requires thoughtful consideration and trend analysis. To arrive at the selection each year, Pantone’s colour experts at the Pantone Color Institute comb the world looking for new colour influences.
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Website traffic has changed significantly over the past few years with the rapid growth of smartphone usage. This change means that users’ expectations of how a website should look and function on a mobile device has changed too.
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You’ve heard all about the benefits of marketing; however, you are cautious about investing because there are so many questions:

• Why to use marketing agency?
• How long does it take to get results?
• How do you know if a campaign is working?
• Where does the money get spent – Digital or Traditional?
• What is my expected return on investment?
• How much money has to be spent each month?

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You may have never thought about your business website’s page speed. What is it? Is it important? What role does page speed play in your site’s performance in organic search? Does it actually make a difference? Do you need to worry about it? Well, let’s take a look and see.

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